• Enterprise Data Management
• Database Trends & Usage
• Programming Ideas & Tips
• Tips and Tricks on Address Object

Enterprise Data Management
Inside the Mind of an Oracle User
Total CRM Software Revenue Goes Sky-High
IBM Launches SOA-Tuned Data Server DB2 9
Why Marketers Rely on Technology to Fuel ROI
Where IT Managers Will Spend the Bulk of their Budget
What IT Skills Are Most in Demand?
Are You an Oracle Open Source User?
What’s Driving the Need for More IT Personnel?
Why You Should Go for Open Source Solutions
Oracle Unveils New Data Management Software
Data Quality Management-A Statistical Survey
Expert Podcast: Developing and Maintaining an Enterprise Data Quality Management Strategy
Trial-and-Error Method of ETL
Turning Data into Discovery
10 Blunders to Avoid When Writing an RFP for MDM

Database Trends & Usage
The 7 Deadly Sins of Database Marketing
Where Does Your Database Rank?
The 12 Essential Database Marketing Techniques
Does Your Database Get Some ‘Downtime’?
12 More Database Marketing Techniques
How Much Marketers Will Pay on Database Upgrades
What is the Most Valuable Element in a Database?
The Three Essentials for Successful Database Marketers
How to Budget for Database Marketing Programs
How to Use Database Marketing to Improve Sales, Profits
Understanding the Benefits of High-Quality Data
How Long Should You Keep Contacts in Your Database?
How to Build Your Customer Database
What Leading Databases Do You Rely On?
How to Clean Up Your B2B Marketing Database
Using Operational vs. Marketing Databases
How a Relational Database Helps Marketers
Database Marketing to Reach Business Influencers
What Tools & Languages are Most Widely Used?
10 Big Mistakes Developers Make with Databases
What Functions Do You Need in Your Database Tools?
3rd-Party Data: Increasing Relevancy
Real Time: Seperaing Myth from Reality
Database Logging Security Management
Data? B-to-B Mailers Have It
The Value of Enterprise Data Management and Data Quality
Finder Numbers Help Trace Sources
Efficient Databases Require Past-Point-in-Time Views



Programming Ideas & Tips
Don’t Lose Your Mail to an Old Rural Route
DoubleTake 2 Identifies Duplicates
How Addresses are Validated via the Internet
How to Append Phone Numbers to Your Database
How to Build a Dealer Location Query
How to Determine Address Types
How to Get Better Results on Your Email Appends
How to Keep Up with Regulatory Compliance Acts
How to Place Your Data in the Right Fields
Tech Firm Reaches Out to Higher Education for Address Cleansing
Use GeoCoder to Build Store Lookups
Tip of the Month: Leave the Parsing to MatchUp API
Use GeoCoder to Offer Location Lookups
Street Smarts: Improving Location-based Services with Geocoding

Tips and Tricks on Address Object
Tips & Tricks (Melissa Data)
Tips & Tricks (Melissa Data)
Tips & Tricks (Melissa Data)
Tips & Tricks (Melissa Data)
Tips & Tricks (Melissa Data)
Tips & Tricks (Melissa Data)
Tips & Tricks (Melissa Data)